![]() Packer produced five #1 films with Rainforest, Stomp the Yard, Obsessed, Takers, Think like a Man and Ride Along. 2007's This Christmas, a film about a middle-class family that reunites at Christmas time for the first time in many years, stars veteran actresses Loretta Devine and Regina King as well as R&B superstar Chris Brown in his feature film debut. Packer and Hardy wanted Rainforest's films to include established actors and actresses as well as those who are up and coming. ![]() At this time, Packer started using the shortened moniker "Will Packer". In 2005, Rainforest Films released The Gospel. The film Lockdown, released on home video under this Rainforest-Sony collaboration. In 2001, Packer helped broker a deal with Sony to produce and distribute urban films including Trois 's sequel, Trois: The Escort, and Motives. ![]() Due to the success of their first film, Packer and Hardy were listed among the "New Establishment" of Black power brokers in Hollywood. Trois was in the Top 50 Highest Grossing Independent Films of the year, according to Daily Variety, and Rainforest Films was at #34 on the list of Top 100 Film Distributors of 2000 listed by The Hollywood Reporter in August 2001. In 2000, Trois, Rainforest Film's first movie to be released theatrically, grossed over $1.2 million and became the fastest million-dollar grossing film independently distributed by African Americans. Packer and Hardy's vision was to make films that would appeal to black audiences who hadn't seen genre films starring people like themselves. Packer produced and oversaw the company's studio-financed and self-financed films and distribution projects. After graduating, Packer and Hardy moved to Atlanta, Georgia and co-founded Rainforest Films. In 1994, Packer and Hardy produced their first film, Chocolate City, for $20,000 and Packer helped broker a small distribution deal with Blockbuster video. It was at FAMU that he started filmmaking with colleague and future business partner Rob Hardy while participating in an internship with veteran producer Warrington Hudlin. Packer also received the Meritorious Achievement Award from Florida A&M, the highest honor the university bestows.Ĭareer Rainforest Films ![]() On October 29, 2021, FAMU personally honored Packer by renaming its amphitheater the Will Packer Amphitheater. In 1996, Packer graduated magna cum laude with a Bachelor of Science degree in electrical engineering. Petersburg High School in 1991 and began attending Florida A&M University that fall. The ceremony is best known for the moment where Will Smith slapped Chris Rock. He also produced the 2022 Academy Awards Oscars ceremony which received significant criticism and controversy. He has produced more than 30 features including big-screen hit comedies such as Think Like a Man (2012), Ride Along (2014), Think Like a Man Too (2014), The Wedding Ringer (2015), Girls Trip (2017), Night School (2018), What Men Want (2019) and Little (2019). Packer has produced or executive produced a wide range of movies that have grossed more than $1 billion worldwide at the box office, including 10 films that have opened at number one. Will Packer (born April 11, 1974) is an American film producer who founded Will Packer Productions, and Will Packer Media.
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